Usage of social media direct purchase features worldwide 2021
social commerce sales reached 992 billion U.S. dollars, a figure forecast to keep rising in the coming years.
In 2021, more than 40 percent of online shoppers worldwide used "buy" buttons on social media. In addition, approximately 30 percent of consumers surveyed reported clicking on purchasable posts or stories on social networks. Social shopping is booming across the globe. In 2022,