According to a survey conducted in 2021, the majority of social media users using Twitter recently in South Africa had an income level higher than 50,000 South African rand (around 2,705 U.S. dollars). Across the other income levels, the share of users fluctuated with no pattern.
Distribution of Twitter users in South Africa in 2021, by income level
January 18 to May 14, 2021, and July 13 to Semptember 31, 2021
Number of respondents
24,666 respondents living in urban areas with 8,000 or more inhabitants
Age group
15 years and older
Special properties
data was collected in two waves
Supplementary notes
The data is weighted to the South African national statistics service "Statistics South Africa's" population estimates, which allows for an accurate representation of 27.76 million South Africans.
To ensure a nationally representative sample, the survey is based on enumerated area (EA) sampling.
The source adds that users included here are social media users who used Twitter's platform yesterday and today (at the time the survey was conducted).
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Ornico, & World Wide Worx. (June 30, 2022). Distribution of Twitter users in South Africa in 2021, by income level [Graph]. In Statista. Retrieved March 16, 2025, from https://www.statista.com/statistics/1341557/distribution-of-twitter-users-in-south-africa-by-income-level/?__sso_cookie_checker=failed
Ornico, und World Wide Worx. "Distribution of Twitter users in South Africa in 2021, by income level ." Chart. June 30, 2022. Statista. Accessed March 16, 2025. https://www.statista.com/statistics/1341557/distribution-of-twitter-users-in-south-africa-by-income-level/?__sso_cookie_checker=failed
Ornico, World Wide Worx. (2022). Distribution of Twitter users in South Africa in 2021, by income level . Statista. Statista Inc.. Accessed: March 16, 2025. https://www.statista.com/statistics/1341557/distribution-of-twitter-users-in-south-africa-by-income-level/?__sso_cookie_checker=failed
Ornico, and World Wide Worx. "Distribution of Twitter Users in South Africa in 2021, by Income Level ." Statista, Statista Inc., 30 Jun 2022, https://www.statista.com/statistics/1341557/distribution-of-twitter-users-in-south-africa-by-income-level/?__sso_cookie_checker=failed
Ornico & World Wide Worx, Distribution of Twitter users in South Africa in 2021, by income level Statista, https://www.statista.com/statistics/1341557/distribution-of-twitter-users-in-south-africa-by-income-level/?__sso_cookie_checker=failed (last visited March 16, 2025)
Distribution of Twitter users in South Africa in 2021, by income level [Graph], Ornico, & World Wide Worx, June 30, 2022. [Online]. Available: https://www.statista.com/statistics/1341557/distribution-of-twitter-users-in-south-africa-by-income-level/?__sso_cookie_checker=failed
