Online shopping product research in the U.S. 2022, by platform

Published by Statista Research Department, Nov 10, 2022
Amazon was the most used platform for consumers starting out their online purchase journies, according to a 2022 survey. A total 46 percent of online shoppers used Amazon to begin with product search and research in order to eventually make an online purchase. In second place was Google, with 35 percent.

Leading online platforms in which consumers begin online shopping product research in the United States in 2022

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

In cooperation with
Release date

August 2022

Region

United States

Survey time period

August 10 to15, 2022

Number of respondents

4,643 respondents

Age group

18 years and older

Supplementary notes

This question was phrased by the source as follows:
"When shopping for a product online, where do you typically start for product searches and research?"

Citation formats
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$199 USD / Month *
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Statistics on " Online search market in the United States "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Online search market in the United States

Overview

6

Google

7

Other leading search platforms

7

Usage and search behavior

7

Search advertising

8

Spotlight: AI-powered search

6

Further Content: You might find this interesting as well

Topics

Online search market in the United StatesOnline search usage in IndiaOnline search market worldwideSearch engines in ChinaOnline search market in the United Kingdom
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Learn more about how Statista can support your business.
Menu