Ad perception of football fans MENA 2022

Published by Salma Saleh, Nov 15, 2022
According to a survey on the consumer behavior of football fans in the Middle East and North Africa (MENA) region in 2022, 48 percent of respondents were receptive to ads associated with big football events. On the other hand, 40 percent of respondents have found most ads during big football events to be interesting in that year.

Advertising perception of football fans during events in the Middle East and North Africa (MENA) region in 2022

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Release date

November 2022

Region

MENA

Survey time period

2022

Number of respondents

5,600 respondents

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