Super apps: interest from consumers in selected markets 2022, by country
According to a survey of users conducted in January 2022, 55 percent of the respondents in the United Kingdom (UK) reported being slightly or somewhat interested in using a super app. In Germany, the share of respondents expressing the same level of interest was of 50 percent. Around three in 10 respondents in the United States reported being either very interested in using super apps or not at all, while Australia reported the highest number of respondents in the examined markets that expressed not having any interest in using super apps.
