U.S. consumers: average holiday spend by period 2023

Published by
D. Tighe,
Nov 3, 2023
As of September 2023, survey respondents in the United States planned to spend the most of their holiday shopping budget in late November, within the given period from late October to January. This coincides with the big BFCM retail event, which is a significant promotional period in America.

Average expected spend during the holiday season among consumers in the United States in 2023, by period (in U.S. dollars)

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Release date

October 2023

Region

United States

Survey time period

August 30 to September 8, 2023

Number of respondents

4,318 respondents

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "What percentage do you plan to spend during the following months?"

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