The leading online marketplace in Russia, Wildberries, was estimated to have 294,000 active sellers, or those who had at least one product on sales, as of the beginning of December 2023. That was more than the number of sellers on Ozon, which stood at 253,000.
March 2024
Russia
October to December 2023
Active sellers are sellers who had at least one product on sale on the marketplace at the time of data collection.
Research methodology: collection of open data from the pages of sellers and products of Wildberries and Ozon; comparison of two data arrays.
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Business Solutions including all features.
Overview
E-commerce segments
Leading online stores
Selected product categories
Digital shopping behavior
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