Survey about the reasons for not shopping on Black Friday in Germany 2023

Published by
Kasia Davies,
Dec 19, 2023

In 2023, around 40 percent of people in Germany rather agreed that they did not need to buy anything on Black Friday. The survey at hand asked people in Germany who were not planning to purchase anything on Black Friday if they agreed with a list of six statements.

You have said that you will probably not buy anything on Black Friday. In what way do you agree with the following statements?

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Release date

October 2023

Region

Germany

Survey time period

September 2023

Age group

18-64 years

Method of interview

Online survey

Supplementary notes

Multiple answers were possible.

The source does not specify the number of respondents.

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