Australia: financial product types investors purchased when they began investing 2021

In a survey conducted among active investors in Australia in 2021, over 50 percent of respondents indicated that when they first began investing, they purchased Australian shares. Around 20 percent of investors purchased cryptocurrency when they first began investing.

Financial product types investors purchased when they began investing in Australia in 2021

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Release date

August 2022

More information

Region

Australia

Survey time period

November 19 to 30, 2021

Number of respondents

1,053 respondents

Age group

18 years and older

Special properties

Respondents were active Australian retail investors who had made at least one transaction (trading securities, derivatives or cryptocurrency) since March 2020

Method of interview

Online survey

Supplementary notes

Participants ranged from 'recent investors' (started investing during or after March 2020) to 'moderately experienced investors' (started investing before March 2020, but less than five years ago) to 'most experienced investors' (five or more years of investing).

Survey question: "Thinking back to your first ever investment in a financial product, which product type was it? (Single response)"

‘Something else’ includes those that selected: market linked notes, hybrid securities, warrants or something else.".

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