The expenditure on television advertising of the automotive category in Australia increased by 26 million U.S. dollars (12.28 percent) in 2021 in comparison to the previous year. This was the first time during the observed period that the advertising spending has increased in Australia. For more insights about advertising in Australia: In 2021, in comparison to the ad expenditure of the automotive category on television, the ad expenditure of the automotive category on internet was lower and on newspapers it was considerably lower.
Automotive advertising spending on television in Australia from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Automotive advertising spending on television in Australia from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 10, 2024, from https://www.statista.com/statistics/1353679/automotive-ad-spend-television-australia/
Nielsen. "Automotive advertising spending on television in Australia from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed December 10, 2024. https://www.statista.com/statistics/1353679/automotive-ad-spend-television-australia/
Nielsen. (2022). Automotive advertising spending on television in Australia from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 10, 2024. https://www.statista.com/statistics/1353679/automotive-ad-spend-television-australia/
Nielsen. "Automotive Advertising Spending on Television in Australia from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1353679/automotive-ad-spend-television-australia/
Nielsen, Automotive advertising spending on television in Australia from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1353679/automotive-ad-spend-television-australia/ (last visited December 10, 2024)
Automotive advertising spending on television in Australia from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1353679/automotive-ad-spend-television-australia/