Entertainment & leisure ad spend on newspapers in Italy 2019-2021

The expenditure on newspapers advertising of the entertainment & leisure category in Italy increased by 129.7 million U.S. dollars (+20.65 percent) in 2021. This was the first time during the observed period that the advertising spending has increased in Italy. Nevertheless, the last two years recorded a significant lower advertising spending than the preceding years.
For more insights about advertising in Italy: In 2021, in comparison to the ad expenditure of the entertainment & leisure category on newspapers, the ad expenditure of the entertainment & leisure category on digital static display as well as on outdoor was considerably lower.