Food ad spend on outdoor in Italy 2019-2021

Published by Michele Majidi, Feb 27, 2023
The expenditure on outdoor advertising of the food category in Italy increased by nine million U.S. dollars (+11.66 percent) in 2021 in comparison to the previous year. Therefore, the advertising spending in Italy reached a peak in 2021 with 86.19 million U.S. dollars.
For more insights about advertising in Italy: In 2021, in comparison to the ad expenditure of the food category on outdoor, the ad expenditure of the food category on digital static display was higher and on newspapers it was considerably higher.

Food advertising spending on outdoor in Italy from 2019 to 2021 (in million U.S. dollars)

© Statista 2023
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

In cooperation with
Release date

December 2022

Region

Italy

Survey time period

2019 to 2021

Special properties

gross figures; excluding volume discounts

Supplementary notes

Ad spend is calculated by multiplying the impression data for each ad event captured with the relevant CPM data for that event.

Citation formats
Statista Accounts: Access All Statistics. Starting from $588 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$69 USD $49 USD / Month *
in the first 12 months
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Other statistics that may interest you

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you

Overview

4

UK market

7

Market leaders

5

Formats & segments

5

Consumer insights

5

Marketer insights

3

Further Content: You might find this interesting as well

Topics

Out-of-home advertising UKOutdoor advertisingDigital out-of-home advertising UK
Statista Accounts: Access All Statistics. Starting from $588 USD / Year
Learn more about how Statista can support your business.
Menu