Information technology ad spend on magazines in New Zealand 2019-2021

Published by
Christopher Hughes,
Feb 27, 2023
The expenditure on magazine advertising of the information technology category in New Zealand in 2021 increased by 114.5 thousand U.S. dollars (96.12 percent) compared the previous year. The year 2021 therefore marks a significant change in the advertising spending compared to the previous year.
For more insights about advertising in New Zealand: In 2021, in comparison to the ad expenditure of the information technology category on magazines, the ad expenditure of the information technology category on newspapers as well as on radio was considerably higher.

Information technology advertising spending on magazines in New Zealand from 2019 to 2021 (in 1,000 U.S. dollars)

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Release date

December 2022

Region

New Zealand

Survey time period

2019 to 2021

Special properties

gross figures; excluding volume discounts

Supplementary notes

Ad spend is calculated by multiplying the impression data for each ad event captured with the relevant CPM data for that event.

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