The expenditure on television advertising of the entertainment and leisure category in Singapore decreased by 0.8 million U.S. dollars (-25.68 percent) in 2021 in comparison to the previous year. Therefore, the advertising spending in Singapore saw its lowest number in that year with 2.28 million U.S. dollars. Notably, the advertising spending is continuously decreasing over the last years. For more insights about advertising in Singapore: In 2021, in comparison to the ad expenditure of the entertainment and leisure category on television, the ad expenditure of the entertainment and leisure category on magazines was considerably lower, while spending on outdoor was higher.
Entertainment and leisure advertising spending on television in Singapore from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Entertainment and leisure advertising spending on television in Singapore from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved October 10, 2024, from https://www.statista.com/statistics/1355055/entertainment-leisure-ad-spend-television-singapore/
Nielsen. "Entertainment and leisure advertising spending on television in Singapore from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed October 10, 2024. https://www.statista.com/statistics/1355055/entertainment-leisure-ad-spend-television-singapore/
Nielsen. (2022). Entertainment and leisure advertising spending on television in Singapore from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: October 10, 2024. https://www.statista.com/statistics/1355055/entertainment-leisure-ad-spend-television-singapore/
Nielsen. "Entertainment and Leisure Advertising Spending on Television in Singapore from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355055/entertainment-leisure-ad-spend-television-singapore/
Nielsen, Entertainment and leisure advertising spending on television in Singapore from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355055/entertainment-leisure-ad-spend-television-singapore/ (last visited October 10, 2024)
Entertainment and leisure advertising spending on television in Singapore from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355055/entertainment-leisure-ad-spend-television-singapore/