During a 2022 survey carried out in Denmark, 27 percent of responding consumers stated they often or always paid attention to taste samples or product demonstrations. Ads in streaming services garnered the least attention, named by only five percent of respondents. This might negatively impact the success of newly introduced ad-supported offers of streaming giants such as Netflix.
Ad types that grabbed the attention of consumers in Denmark as of September 2022
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Statistics on Advertising in the Nordics
Overview
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- Premium Statistic Media advertising spending in Sweden 2014-2021
- Premium Statistic Media advertising spending in Norway 2013-2021
- Premium Statistic Advertising revenue in Denmark 2009-2020
- Premium Statistic Expenditure on media advertising in Finland in 1995-2021
- Premium Statistic Advertising spending in Sweden 2021, by medium
- Premium Statistic Media ad spending in Norway 2021, by medium
- Premium Statistic Advertising revenue in Denmark 2020, by media
- Premium Statistic Advertising expenditure in Finland 2010-2021, by medium
Online media
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- Premium Statistic Online advertising spending in Sweden 2015-2021
- Premium Statistic Digital ad spend in Sweden 2022, by format
- Premium Statistic Digital ad spend in Norway 2020-2021
- Premium Statistic Online ad spend in Norway 2017-2021, by type
- Premium Statistic Digital ad spend in Denmark 2020-21
- Premium Statistic Distribution of online advertising revenue in Denmark 2020, by channel
- Premium Statistic Online advertising spending in Finland 2011-2021
Audiovisual
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- Premium Statistic Television advertising spending in Sweden 2009-2022
- Premium Statistic TV advertising spending in Norway 2009-2021
- Premium Statistic TV advertising revenue in Denmark 2009-2020
- Premium Statistic Radio advertising spending in Sweden 2009-2022
- Premium Statistic Radio advertising spending in Norway from 2009-2021
- Premium Statistic Radio advertising revenue in Denmark 2009-2020
- Premium Statistic Cinema advertising spending in Sweden 2009-2022
- Premium Statistic Cinema advertising spending in Norway 2009-2021
Print media
8
- Premium Statistic Local daily newspaper advertising spending in Sweden 2009-2022
- Premium Statistic Metropolitan daily newspaper advertising spending in Sweden 2009-2022
- Premium Statistic Consumer magazine advertising spending in Sweden 2009-2022
- Premium Statistic Advertising revenue of printed & digital newspapers in Norway 2014-2021
- Premium Statistic Weeklies and magazine advertising spending in Norway 2009-2021
- Premium Statistic Advertising revenue of daily newspapers in Denmark 2013-2020
- Premium Statistic Magazine advertising revenue in Denmark 2009-2020
- Premium Statistic Newspaper advertising spending in Finland 2011-2021
Outdoor & direct advertising
7
- Premium Statistic OOH advertising spending in Sweden 2009-2021
- Premium Statistic Outdoor advertising spending in Norway 2009-2021
- Premium Statistic Outdoor advertising revenue in Denmark 2017-2020
- Premium Statistic Outdoor advertising spending in Finland 2011-2021
- Premium Statistic Direct advertising spending in Sweden 2009-2022
- Premium Statistic Direct advertising spending in Norway 2009-2021
- Premium Statistic Revenue of marketing and advertising industry in Finland 2021, by activity
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- Likelihood to click on relevant digital ads in the U.S. 2021-2023
- Podcast advertising effectiveness among SMB managers in Europe 2021, by country
- Social media product placement effectiveness in Italy 2022, by age
- Share of consumers paying attention to commercials in Brazil 2021, by age
- Magazine advertising effectiveness in the U.S. in 2019, by position
- Leading genres on FAST services in the U.S. 2022, by ad impressions share
- Leading genres on FAST services worldwide 2022, by ad impressions share
- Share of adults who find linear TV ads to be effective U.S. 2021, by generation
- Nuber of DOOH impacts in Great Britain 2020-2023
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Mindshare. (September 23, 2022). Ad types that grabbed the attention of consumers in Denmark as of September 2022 [Graph]. In Statista. Retrieved March 28, 2023, from https://www.statista.com/statistics/1357146/media-attention-grabbing-ads-denmark/
Mindshare. "Ad types that grabbed the attention of consumers in Denmark as of September 2022." Chart. September 23, 2022. Statista. Accessed March 28, 2023. https://www.statista.com/statistics/1357146/media-attention-grabbing-ads-denmark/
Mindshare. (2022). Ad types that grabbed the attention of consumers in Denmark as of September 2022. Statista. Statista Inc.. Accessed: March 28, 2023. https://www.statista.com/statistics/1357146/media-attention-grabbing-ads-denmark/
Mindshare. "Ad Types That Grabbed The Attention of Consumers in Denmark as of September 2022." Statista, Statista Inc., 23 Sep 2022, https://www.statista.com/statistics/1357146/media-attention-grabbing-ads-denmark/
Mindshare, Ad types that grabbed the attention of consumers in Denmark as of September 2022 Statista, https://www.statista.com/statistics/1357146/media-attention-grabbing-ads-denmark/ (last visited March 28, 2023)
Ad types that grabbed the attention of consumers in Denmark as of September 2022 [Graph], Mindshare, September 23, 2022. [Online]. Available: https://www.statista.com/statistics/1357146/media-attention-grabbing-ads-denmark/