GEM Partners among non-users of subscription video-on-demand (SVOD) services in Japan in November 2022, around 40 percent of the respondents knew about ad-supported plans of SVOD services. Ad-supported plans of SVOD services offer viewers the possibility to watch advertisements before or during the actual content in return for paying a lower fee. The survey showed that the share of people who knew about such plans was higher among SVOD users than among non-users.
According to a survey conducted by Share of non-users who know about ad-supported plans of subscription video-on-demand (SVOD) services in Japan as of November 2022
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Statistics
GEM Partners. (December 16, 2022). Share of non-users who know about ad-supported plans of subscription video-on-demand (SVOD) services in Japan as of November 2022 [Graph]. In Statista. Retrieved March 28, 2024, from https://www.statista.com/statistics/1358211/japan-awareness-of-ad-supported-plans-svod-services-among-non-users/
GEM Partners. "Share of non-users who know about ad-supported plans of subscription video-on-demand (SVOD) services in Japan as of November 2022." Chart. December 16, 2022. Statista. Accessed March 28, 2024. https://www.statista.com/statistics/1358211/japan-awareness-of-ad-supported-plans-svod-services-among-non-users/
GEM Partners. (2022). Share of non-users who know about ad-supported plans of subscription video-on-demand (SVOD) services in Japan as of November 2022. Statista. Statista Inc.. Accessed: March 28, 2024. https://www.statista.com/statistics/1358211/japan-awareness-of-ad-supported-plans-svod-services-among-non-users/
GEM Partners. "Share of Non-users Who Know about Ad-supported Plans of Subscription Video-on-demand (Svod) Services in Japan as of November 2022." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1358211/japan-awareness-of-ad-supported-plans-svod-services-among-non-users/
GEM Partners, Share of non-users who know about ad-supported plans of subscription video-on-demand (SVOD) services in Japan as of November 2022 Statista, https://www.statista.com/statistics/1358211/japan-awareness-of-ad-supported-plans-svod-services-among-non-users/ (last visited March 28, 2024)
Share of non-users who know about ad-supported plans of subscription video-on-demand (SVOD) services in Japan as of November 2022 [Graph], GEM Partners, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1358211/japan-awareness-of-ad-supported-plans-svod-services-among-non-users/