Influencer count on Instagram India 2024, by tier

Number of influencers on Instagram across India in 2024, by tier

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Source

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Release date

April 2024

Region

India

Survey time period

2024

Supplementary notes

The source defined the influencer tiers as follows:

Nano- 1k to 10k followers;

Micro- 10k to 100k followers;

Macro- 100k to 500k followers;

Mega/celebrity- 500k+ followers.

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