A survey of male consumers in the United States fielded in October 2022 discovered that the entertainment service men were least likely to consider for cancelation was the Spotify (paid) subscription, with 77 percent of respondents stating that they never thought about canceling the service. However, amc+ was the service most regularly mentioned by men as a service that they might cancel, with 27 percent of respondents indicating they had thought about canceling the service.
Frequency of considering cancelation of selected entertainment services according to male consumers in the United States as of October 2022
Household decision-maker/shares in decisions on entertainment, have broadband access, U.S. census balanced, male consumers
Supplementary notes
*Sample count for sources used by statistic – SPOTIFY PAID (n=207), AMAZON PRIME (n=774), COX (n=49), PANDORA PAID (n=36), AMAZON MUSIC (n=40), AMC+ (n=38), STARZ CHANNEL (n=130), GOOGLE PLAY PASS (n=89), HBO CHANNEL (n=156), EPIX CHANNEL (n=100).
**Represents free or paid version.
***QR19. We’d like to know which sources of entertainment you currently pay for in your household are a “given” – ones you don’t seriously consider canceling month-to-month, and which are constantly under scrutiny.
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Hub Entertainment Research. (November 17, 2022). Frequency of considering cancelation of selected entertainment services according to male consumers in the United States as of October 2022 [Graph]. In Statista. Retrieved October 05, 2024, from https://www.statista.com/statistics/1365298/frequency-consider-cancel-select-entertainment-male-consumers-us/
Hub Entertainment Research. "Frequency of considering cancelation of selected entertainment services according to male consumers in the United States as of October 2022." Chart. November 17, 2022. Statista. Accessed October 05, 2024. https://www.statista.com/statistics/1365298/frequency-consider-cancel-select-entertainment-male-consumers-us/
Hub Entertainment Research. (2022). Frequency of considering cancelation of selected entertainment services according to male consumers in the United States as of October 2022. Statista. Statista Inc.. Accessed: October 05, 2024. https://www.statista.com/statistics/1365298/frequency-consider-cancel-select-entertainment-male-consumers-us/
Hub Entertainment Research. "Frequency of Considering Cancelation of Selected Entertainment Services According to Male Consumers in The United States as of October 2022." Statista, Statista Inc., 17 Nov 2022, https://www.statista.com/statistics/1365298/frequency-consider-cancel-select-entertainment-male-consumers-us/
Hub Entertainment Research, Frequency of considering cancelation of selected entertainment services according to male consumers in the United States as of October 2022 Statista, https://www.statista.com/statistics/1365298/frequency-consider-cancel-select-entertainment-male-consumers-us/ (last visited October 05, 2024)
Frequency of considering cancelation of selected entertainment services according to male consumers in the United States as of October 2022 [Graph], Hub Entertainment Research, November 17, 2022. [Online]. Available: https://www.statista.com/statistics/1365298/frequency-consider-cancel-select-entertainment-male-consumers-us/
