Monthly traffic to Zalando in the Nordics 2023-2024

Published by
L. Yltävä,
Mar 18, 2024

The German e-commerce marketplace, Zalando, operates in 25 European markets. In the Nordics, the retailer is a popular shopping destination for fashion, beauty, and shoes. Over 16 million Nordic users visited the site during the holiday season in December 2023, though overall traffic has declined from December 2023 to February 2024. The Swedish domain, zalando.se, registered the largest number of online visits, with nearly five million in February 2024.

Website traffic to Zalando in the Nordic countries from December 2023 to February 2024 (in million visits)

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Release date

March 2024

Region

Denmark, Finland, Norway, Sweden

Survey time period

December 2023 to February 2024

Special properties

all desktop and mobile visits

Supplementary notes

The date of release is the date of access.

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