Important attributes for Gen Z when food shopping in the U.S. 2022

Attributes that are important to Generation Z consumers when purchasing food in the U.S. in 2022

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Source

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Release date

June 2022

Region

United States

Survey time period

January to June 2022

Number of respondents

1,200*

Special properties

Generation Z (born after 1996)

Supplementary notes

Data is aggregated for six months from January to June 2022.
*Monthly
**Original survey question asked respondents to allocate 100 points to six different attributes based on their importance when shopping for food.

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