Global most searched keywords on Google in 2023, by monthly search volume

Published by
Tiago Bianchi,
Feb 26, 2024
In 2023, "YouTube" was the most searched keyword on Google, with over 340 million monthly online searches. In addition, the keyword had over 2.1 billion online searches yearly, while over 98 percent of its traffic was organic. The second most popular keyword was "Facebook," with 238 million monthly searches. "Pornhub" ranked third with approximately 189 million searches monthly. Additionally, the keyword "weather" ranked fourth, with around 147 million searches monthly.

Most popular keywords on Google search worldwide in 2023, by monthly search volume

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Release date

January 2024

Region

Worldwide

Survey time period

2023

Supplementary notes

According to the source, traffic is defined as the numbers of searches leading to the website.

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