In 2023, Paris-based Publicis Groupe generated 9.3 billion U.S. dollars in gross revenue in the United States, while New York City-based Omnicom Group Inc.'s domestic gross revenue amounted to 7.5 billion dollars. Meanwhile, the net revenues of the Interpublic Group of Companies, Inc. (also known as IPG and also headquartered in New York) and London-based WPP plc in the U.S. amounted to about 6.1 billion and 6.6 billion dollars, respectively.
Revenues of selected global advertising, marketing, and public relations holdings generated in the United States in 2023
(in billion U.S. dollars)
Statista retrieved the figures from financial reports of the mentioned companies and converted WPP's and Publicis's results to U.S. dollars at December 31, 2023, exchange rates.
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Statista. (March 21, 2024). Revenues of selected global advertising, marketing, and public relations holdings generated in the United States in 2023 (in billion U.S. dollars) [Graph]. In Statista. Retrieved February 11, 2025, from https://www.statista.com/statistics/1366437/revenue-global-ad-holdings-united-states/?__sso_cookie_checker=failed
Statista. "Revenues of selected global advertising, marketing, and public relations holdings generated in the United States in 2023 (in billion U.S. dollars)." Chart. March 21, 2024. Statista. Accessed February 11, 2025. https://www.statista.com/statistics/1366437/revenue-global-ad-holdings-united-states/?__sso_cookie_checker=failed
Statista. (2024). Revenues of selected global advertising, marketing, and public relations holdings generated in the United States in 2023 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: February 11, 2025. https://www.statista.com/statistics/1366437/revenue-global-ad-holdings-united-states/?__sso_cookie_checker=failed
Statista. "Revenues of Selected Global Advertising, Marketing, and Public Relations Holdings Generated in The United States in 2023 (in Billion U.S. Dollars)." Statista, Statista Inc., 21 Mar 2024, https://www.statista.com/statistics/1366437/revenue-global-ad-holdings-united-states/?__sso_cookie_checker=failed
Statista, Revenues of selected global advertising, marketing, and public relations holdings generated in the United States in 2023 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1366437/revenue-global-ad-holdings-united-states/?__sso_cookie_checker=failed (last visited February 11, 2025)
Revenues of selected global advertising, marketing, and public relations holdings generated in the United States in 2023 (in billion U.S. dollars) [Graph], Statista, March 21, 2024. [Online]. Available: https://www.statista.com/statistics/1366437/revenue-global-ad-holdings-united-states/?__sso_cookie_checker=failed