Canada leading video content type Q3 2023, by usage reach
During the third quarter of 2023, online videos recorded an audience reach of almost 90 percent among internet users in Canada. Music videos recorded the highest category reach, with 37.9 percent of responding internet users reporting to watching this type of video online each week. Approximately 18.2 percent of Canadian internet users wanted live streamed video content online as of the third quarter of 2023.