According to a survey conducted in South Korea in 2023, around 59 percent of male respondents stated that they had tried out other contents based on a character they liked featuring in it. A slightly lower share of female respondents, at 55.5 percent, gave the same response.
Share of people who tried other contents based on a character being in it in South Korea as of July 2023, by gender
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Korea Creative Content Agency. (September 27, 2023). Share of people who tried other contents based on a character being in it in South Korea as of July 2023, by gender [Graph]. In Statista. Retrieved October 15, 2024, from https://www.statista.com/statistics/1368141/south-korea-trying-new-content-for-a-character-by-gender/
Korea Creative Content Agency. "Share of people who tried other contents based on a character being in it in South Korea as of July 2023, by gender." Chart. September 27, 2023. Statista. Accessed October 15, 2024. https://www.statista.com/statistics/1368141/south-korea-trying-new-content-for-a-character-by-gender/
Korea Creative Content Agency. (2023). Share of people who tried other contents based on a character being in it in South Korea as of July 2023, by gender. Statista. Statista Inc.. Accessed: October 15, 2024. https://www.statista.com/statistics/1368141/south-korea-trying-new-content-for-a-character-by-gender/
Korea Creative Content Agency. "Share of People Who Tried Other Contents Based on a Character Being in It in South Korea as of July 2023, by Gender." Statista, Statista Inc., 27 Sep 2023, https://www.statista.com/statistics/1368141/south-korea-trying-new-content-for-a-character-by-gender/
Korea Creative Content Agency, Share of people who tried other contents based on a character being in it in South Korea as of July 2023, by gender Statista, https://www.statista.com/statistics/1368141/south-korea-trying-new-content-for-a-character-by-gender/ (last visited October 15, 2024)
Share of people who tried other contents based on a character being in it in South Korea as of July 2023, by gender [Graph], Korea Creative Content Agency, September 27, 2023. [Online]. Available: https://www.statista.com/statistics/1368141/south-korea-trying-new-content-for-a-character-by-gender/