The share of enterprises in Portugal that used social networks amounted to 61 percent in 2023. Next in popularity was the use of multimedia content-sharing websites, at 28 percent. Blogs or microblogs were only used by seven percent of Portuguese enterprises.
Enterprises using social media in Portugal in 2023, by platform type
* Number of surveys for the European Union. It is not specified how many of these were Portuguese enterprises.
The survey population consists of enterprises with 10 or more employees and self-employed persons, and does not include enterprises from the financial sector.
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Eurostat. (December 12, 2024). Enterprises using social media in Portugal in 2023, by platform type [Graph]. In Statista. Retrieved January 25, 2025, from https://www.statista.com/statistics/1370645/portugal-enterprises-using-social-media-by-platform-type/?__sso_cookie_checker=failed
Eurostat. "Enterprises using social media in Portugal in 2023, by platform type." Chart. December 12, 2024. Statista. Accessed January 25, 2025. https://www.statista.com/statistics/1370645/portugal-enterprises-using-social-media-by-platform-type/?__sso_cookie_checker=failed
Eurostat. (2024). Enterprises using social media in Portugal in 2023, by platform type. Statista. Statista Inc.. Accessed: January 25, 2025. https://www.statista.com/statistics/1370645/portugal-enterprises-using-social-media-by-platform-type/?__sso_cookie_checker=failed
Eurostat. "Enterprises Using Social Media in Portugal in 2023, by Platform Type." Statista, Statista Inc., 12 Dec 2024, https://www.statista.com/statistics/1370645/portugal-enterprises-using-social-media-by-platform-type/?__sso_cookie_checker=failed
Eurostat, Enterprises using social media in Portugal in 2023, by platform type Statista, https://www.statista.com/statistics/1370645/portugal-enterprises-using-social-media-by-platform-type/?__sso_cookie_checker=failed (last visited January 25, 2025)
Enterprises using social media in Portugal in 2023, by platform type [Graph], Eurostat, December 12, 2024. [Online]. Available: https://www.statista.com/statistics/1370645/portugal-enterprises-using-social-media-by-platform-type/?__sso_cookie_checker=failed