Among the three sponsored ad types presented in the data set, sponsored products had the highest median click-through rate (CTR) on Amazon in Germany, with 0.39 percent. Click-through rate (CTR) is calculated as the total number of clicks divided by the total number of impressions attributed to the advertising campaign in question.
Median Amazon sponsored ads click-through rate (CTR) in Germany in 2022, by type
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Perpetua Labs Limited. (March 31, 2023). Median Amazon sponsored ads click-through rate (CTR) in Germany in 2022, by type [Graph]. In Statista. Retrieved April 25, 2024, from https://www.statista.com/statistics/1377742/amazon-sponsored-ads-type-ctr-germany/
Perpetua Labs Limited. "Median Amazon sponsored ads click-through rate (CTR) in Germany in 2022, by type." Chart. March 31, 2023. Statista. Accessed April 25, 2024. https://www.statista.com/statistics/1377742/amazon-sponsored-ads-type-ctr-germany/
Perpetua Labs Limited. (2023). Median Amazon sponsored ads click-through rate (CTR) in Germany in 2022, by type. Statista. Statista Inc.. Accessed: April 25, 2024. https://www.statista.com/statistics/1377742/amazon-sponsored-ads-type-ctr-germany/
Perpetua Labs Limited. "Median Amazon Sponsored Ads Click-through Rate (Ctr) in Germany in 2022, by Type." Statista, Statista Inc., 31 Mar 2023, https://www.statista.com/statistics/1377742/amazon-sponsored-ads-type-ctr-germany/
Perpetua Labs Limited, Median Amazon sponsored ads click-through rate (CTR) in Germany in 2022, by type Statista, https://www.statista.com/statistics/1377742/amazon-sponsored-ads-type-ctr-germany/ (last visited April 25, 2024)
Median Amazon sponsored ads click-through rate (CTR) in Germany in 2022, by type [Graph], Perpetua Labs Limited, March 31, 2023. [Online]. Available: https://www.statista.com/statistics/1377742/amazon-sponsored-ads-type-ctr-germany/