Most relevant social networks for cost of living crisis in the U.S. 2023

The cost of living is spiraling. Prices are going up, household expenses are rising, and the U.S. inflation rate reached a 40-year record high in 2023. Many consumers are looking for new ways to deal with this situation and refer to social media for support. So, which social media platforms have the most helpful content to deal with the current cost of living crisis in the U.S.? According to an exclusive survey by We Are Social and Statista Q, around 61 percent of TikTok users in the United States find helpful content there. Coming on number second is YouTube, as 56 percent of YouTube users find life hacks, tricks, money saving tips and other suitable advice to deal with inflation in 2023.