A survey on shopping habits conducted among New Zealanders in May 2022 revealed that Millennials were the leading age group to buy groceries online, with 41 percent of respondents indicating this. This was followed by Generation Z, with 40 percent of its representatives buying groceries online.
Share of shoppers buying groceries online in New Zealand 2022, by generation
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Klarna. (May 17, 2023). Share of shoppers buying groceries online in New Zealand 2022, by generation [Graph]. In Statista. Retrieved February 06, 2025, from https://www.statista.com/statistics/1385366/new-zealand-share-of-shoppers-buying-groceries-online-by-generation/?__sso_cookie_checker=failed
Klarna. "Share of shoppers buying groceries online in New Zealand 2022, by generation." Chart. May 17, 2023. Statista. Accessed February 06, 2025. https://www.statista.com/statistics/1385366/new-zealand-share-of-shoppers-buying-groceries-online-by-generation/?__sso_cookie_checker=failed
Klarna. (2023). Share of shoppers buying groceries online in New Zealand 2022, by generation. Statista. Statista Inc.. Accessed: February 06, 2025. https://www.statista.com/statistics/1385366/new-zealand-share-of-shoppers-buying-groceries-online-by-generation/?__sso_cookie_checker=failed
Klarna. "Share of Shoppers Buying Groceries Online in New Zealand 2022, by Generation." Statista, Statista Inc., 17 May 2023, https://www.statista.com/statistics/1385366/new-zealand-share-of-shoppers-buying-groceries-online-by-generation/?__sso_cookie_checker=failed
Klarna, Share of shoppers buying groceries online in New Zealand 2022, by generation Statista, https://www.statista.com/statistics/1385366/new-zealand-share-of-shoppers-buying-groceries-online-by-generation/?__sso_cookie_checker=failed (last visited February 06, 2025)
Share of shoppers buying groceries online in New Zealand 2022, by generation [Graph], Klarna, May 17, 2023. [Online]. Available: https://www.statista.com/statistics/1385366/new-zealand-share-of-shoppers-buying-groceries-online-by-generation/?__sso_cookie_checker=failed