In 2021, the food and beverage sector spent less than five billion U.S. dollars on advertising in the United States, down 30 percent from over seven billion dollars four years earlier, in 2017. TV alone accounted for around 80 percent of 2021 total ad expenditures.
Total advertising spending of the food and beverage sector in the United States in 2017 and 2021, by medium
(in billion U.S. dollars)
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Rudd Center for Food Policy and Obesity at Yale. (November 14, 2022). Total advertising spending of the food and beverage sector in the United States in 2017 and 2021, by medium (in billion U.S. dollars) [Graph]. In Statista. Retrieved March 15, 2025, from https://www.statista.com/statistics/1387793/ad-spend-food-beverage-united-states/?__sso_cookie_checker=failed
Rudd Center for Food Policy and Obesity at Yale. "Total advertising spending of the food and beverage sector in the United States in 2017 and 2021, by medium (in billion U.S. dollars)." Chart. November 14, 2022. Statista. Accessed March 15, 2025. https://www.statista.com/statistics/1387793/ad-spend-food-beverage-united-states/?__sso_cookie_checker=failed
Rudd Center for Food Policy and Obesity at Yale. (2022). Total advertising spending of the food and beverage sector in the United States in 2017 and 2021, by medium (in billion U.S. dollars). Statista. Statista Inc.. Accessed: March 15, 2025. https://www.statista.com/statistics/1387793/ad-spend-food-beverage-united-states/?__sso_cookie_checker=failed
Rudd Center for Food Policy and Obesity at Yale. "Total Advertising Spending of The Food and Beverage Sector in The United States in 2017 and 2021, by Medium (in Billion U.S. Dollars)." Statista, Statista Inc., 14 Nov 2022, https://www.statista.com/statistics/1387793/ad-spend-food-beverage-united-states/?__sso_cookie_checker=failed
Rudd Center for Food Policy and Obesity at Yale, Total advertising spending of the food and beverage sector in the United States in 2017 and 2021, by medium (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1387793/ad-spend-food-beverage-united-states/?__sso_cookie_checker=failed (last visited March 15, 2025)
Total advertising spending of the food and beverage sector in the United States in 2017 and 2021, by medium (in billion U.S. dollars) [Graph], Rudd Center for Food Policy and Obesity at Yale, November 14, 2022. [Online]. Available: https://www.statista.com/statistics/1387793/ad-spend-food-beverage-united-states/?__sso_cookie_checker=failed