Leading ad media among car dealerships in the U.S. 2022

Published by Statista Research Department, Oct 10, 2023
During a summer 2022 survey carried out among car dealerships in the United States, 81 percent of respondents stated they invested a share of their ad budget in online video advertising, making it the most popular ad medium in that group. Social media and search followed, named by 73 percent and 66 percent of respondents, respectively.

Most popular advertising media among car dealerships in the United States as of summer 2022

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Release date

September 2022

Region

United States

Survey time period

summer 2022

Number of respondents

3,000 respondents

Special properties

aong dealership executives

Method of interview

Online survey

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Topics

Automotive advertising in the U.S.Advertising in the United StatesAutomotive industry in the United StatesDigital advertising in the U.S.Display advertising in the U.S.
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