Asahico's tofu bar distributed under the "Tanpakushitsu 10g no Tofu Bar" brand with umami kelp (konbu) flavoring was the most sold soybean protein-based food product sold in December 2022 in Japan. The basil-salt flavored version from the same product line was the second most sold product with a 7.4 percent share. The products refer to a flavored tofu bar of 10 grams sold in single-packaging in Japan.
Itoham's product of the "Marude Oniku" series was the most sold product marketed as a meat substitute in the form of soy-based chicken nuggets.
Sales share of the leading soy protein-based food products in Japan as of December 2022
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Nikkei Research. (January 31, 2023). Sales share of the leading soy protein-based food products in Japan as of December 2022 [Graph]. In Statista. Retrieved February 10, 2025, from https://www.statista.com/statistics/1403632/japan-sales-share-leading-soy-protein-food-product/?__sso_cookie_checker=failed
Nikkei Research. "Sales share of the leading soy protein-based food products in Japan as of December 2022." Chart. January 31, 2023. Statista. Accessed February 10, 2025. https://www.statista.com/statistics/1403632/japan-sales-share-leading-soy-protein-food-product/?__sso_cookie_checker=failed
Nikkei Research. (2023). Sales share of the leading soy protein-based food products in Japan as of December 2022. Statista. Statista Inc.. Accessed: February 10, 2025. https://www.statista.com/statistics/1403632/japan-sales-share-leading-soy-protein-food-product/?__sso_cookie_checker=failed
Nikkei Research. "Sales Share of The Leading Soy Protein-based Food Products in Japan as of December 2022." Statista, Statista Inc., 31 Jan 2023, https://www.statista.com/statistics/1403632/japan-sales-share-leading-soy-protein-food-product/?__sso_cookie_checker=failed
Nikkei Research, Sales share of the leading soy protein-based food products in Japan as of December 2022 Statista, https://www.statista.com/statistics/1403632/japan-sales-share-leading-soy-protein-food-product/?__sso_cookie_checker=failed (last visited February 10, 2025)
Sales share of the leading soy protein-based food products in Japan as of December 2022 [Graph], Nikkei Research, January 31, 2023. [Online]. Available: https://www.statista.com/statistics/1403632/japan-sales-share-leading-soy-protein-food-product/?__sso_cookie_checker=failed
