According to a survey on search engine advertising in China conducted in May 2023, more than 70 percent of advertisers valued mobile placement resources more compared to before. Most advertisers place ads on search engines on both PC and mobile devices.
Perceived prospects of search advertising in China as of May 2023, by device
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36Kr. (June 12, 2023). Perceived prospects of search advertising in China as of May 2023, by device [Graph]. In Statista. Retrieved February 15, 2025, from https://www.statista.com/statistics/1405531/china-perceived-prospects-of-search-advertising-by-device/?__sso_cookie_checker=failed
36Kr. "Perceived prospects of search advertising in China as of May 2023, by device." Chart. June 12, 2023. Statista. Accessed February 15, 2025. https://www.statista.com/statistics/1405531/china-perceived-prospects-of-search-advertising-by-device/?__sso_cookie_checker=failed
36Kr. (2023). Perceived prospects of search advertising in China as of May 2023, by device. Statista. Statista Inc.. Accessed: February 15, 2025. https://www.statista.com/statistics/1405531/china-perceived-prospects-of-search-advertising-by-device/?__sso_cookie_checker=failed
36Kr. "Perceived Prospects of Search Advertising in China as of May 2023, by Device." Statista, Statista Inc., 12 Jun 2023, https://www.statista.com/statistics/1405531/china-perceived-prospects-of-search-advertising-by-device/?__sso_cookie_checker=failed
36Kr, Perceived prospects of search advertising in China as of May 2023, by device Statista, https://www.statista.com/statistics/1405531/china-perceived-prospects-of-search-advertising-by-device/?__sso_cookie_checker=failed (last visited February 15, 2025)
Perceived prospects of search advertising in China as of May 2023, by device [Graph], 36Kr, June 12, 2023. [Online]. Available: https://www.statista.com/statistics/1405531/china-perceived-prospects-of-search-advertising-by-device/?__sso_cookie_checker=failed