According to a survey on social media advertising conducted by Rakuten Insight in July 2023, approximately 59 percent of respondents in Singapore indicated that they found advertisements developed by customer reviews to be the most influential among social media advertisements. Meanwhile, seven percent of respondents did not find any type of social media ads impactful.
Most impactful social media advertisements among consumers in Singapore as of July 2023
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Rakuten Insight. (August 2, 2023). Most impactful social media advertisements among consumers in Singapore as of July 2023 [Graph]. In Statista. Retrieved October 15, 2024, from https://www.statista.com/statistics/1406098/singapore-most-impactful-social-media-advertisements/
Rakuten Insight. "Most impactful social media advertisements among consumers in Singapore as of July 2023." Chart. August 2, 2023. Statista. Accessed October 15, 2024. https://www.statista.com/statistics/1406098/singapore-most-impactful-social-media-advertisements/
Rakuten Insight. (2023). Most impactful social media advertisements among consumers in Singapore as of July 2023. Statista. Statista Inc.. Accessed: October 15, 2024. https://www.statista.com/statistics/1406098/singapore-most-impactful-social-media-advertisements/
Rakuten Insight. "Most Impactful Social Media Advertisements among Consumers in Singapore as of July 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1406098/singapore-most-impactful-social-media-advertisements/
Rakuten Insight, Most impactful social media advertisements among consumers in Singapore as of July 2023 Statista, https://www.statista.com/statistics/1406098/singapore-most-impactful-social-media-advertisements/ (last visited October 15, 2024)
Most impactful social media advertisements among consumers in Singapore as of July 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1406098/singapore-most-impactful-social-media-advertisements/