In 2023, a study proved that performance of online deals when using a digital coupon code was much better than without using one. Online sales or deals that provided coupons received 125 percent more clicks per day than those that did not provide coupons. Conversion rates, sales per click, and sales per day also performed better.
Percentage growth of online deal performance indicators with digital coupon codes in the United States in 2023
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Savings.com. (March 14, 2023). Percentage growth of online deal performance indicators with digital coupon codes in the United States in 2023 [Graph]. In Statista. Retrieved October 08, 2024, from https://www.statista.com/statistics/1409679/online-deal-performance-increase-digital-coupon-codes/
Savings.com. "Percentage growth of online deal performance indicators with digital coupon codes in the United States in 2023." Chart. March 14, 2023. Statista. Accessed October 08, 2024. https://www.statista.com/statistics/1409679/online-deal-performance-increase-digital-coupon-codes/
Savings.com. (2023). Percentage growth of online deal performance indicators with digital coupon codes in the United States in 2023. Statista. Statista Inc.. Accessed: October 08, 2024. https://www.statista.com/statistics/1409679/online-deal-performance-increase-digital-coupon-codes/
Savings.com. "Percentage Growth of Online Deal Performance Indicators with Digital Coupon Codes in The United States in 2023." Statista, Statista Inc., 14 Mar 2023, https://www.statista.com/statistics/1409679/online-deal-performance-increase-digital-coupon-codes/
Savings.com, Percentage growth of online deal performance indicators with digital coupon codes in the United States in 2023 Statista, https://www.statista.com/statistics/1409679/online-deal-performance-increase-digital-coupon-codes/ (last visited October 08, 2024)
Percentage growth of online deal performance indicators with digital coupon codes in the United States in 2023 [Graph], Savings.com, March 14, 2023. [Online]. Available: https://www.statista.com/statistics/1409679/online-deal-performance-increase-digital-coupon-codes/