Nearly half of respondents from Spain stated in a 2023 survey that they preferred some ad-supported content for a reduced subscription fee. Further around one in three people chose to watch TV shows and movies on free ad-supported services, while the ad-free subscription tier was the least popular option.
Feelings about watching ads in exchange for free or reduced cost to access TV shows and movies in Spain as of January 2023
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Magnite. (March 17, 2023). Feelings about watching ads in exchange for free or reduced cost to access TV shows and movies in Spain as of January 2023 [Graph]. In Statista. Retrieved February 14, 2025, from https://www.statista.com/statistics/1409921/consumers-video-ad-preferences-spain/?__sso_cookie_checker=failed
Magnite. "Feelings about watching ads in exchange for free or reduced cost to access TV shows and movies in Spain as of January 2023." Chart. March 17, 2023. Statista. Accessed February 14, 2025. https://www.statista.com/statistics/1409921/consumers-video-ad-preferences-spain/?__sso_cookie_checker=failed
Magnite. (2023). Feelings about watching ads in exchange for free or reduced cost to access TV shows and movies in Spain as of January 2023. Statista. Statista Inc.. Accessed: February 14, 2025. https://www.statista.com/statistics/1409921/consumers-video-ad-preferences-spain/?__sso_cookie_checker=failed
Magnite. "Feelings about Watching Ads in Exchange for Free or Reduced Cost to Access Tv Shows and Movies in Spain as of January 2023." Statista, Statista Inc., 17 Mar 2023, https://www.statista.com/statistics/1409921/consumers-video-ad-preferences-spain/?__sso_cookie_checker=failed
Magnite, Feelings about watching ads in exchange for free or reduced cost to access TV shows and movies in Spain as of January 2023 Statista, https://www.statista.com/statistics/1409921/consumers-video-ad-preferences-spain/?__sso_cookie_checker=failed (last visited February 14, 2025)
Feelings about watching ads in exchange for free or reduced cost to access TV shows and movies in Spain as of January 2023 [Graph], Magnite, March 17, 2023. [Online]. Available: https://www.statista.com/statistics/1409921/consumers-video-ad-preferences-spain/?__sso_cookie_checker=failed