The source found that an average digital advertising campaign released 5.4 metric tons of carbon into the atmosphere. To compare, an average person's annual emissions stand at four metric tons of carbon.
Carbon emissions generated by average digital advertising campaigns worldwide as of March 2023
(in metric tons)
* Value calculated by Statista based on data provided by the source. The source does not provide a data of data collection. The date provided is the publication date.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Statista. (March 14, 2023). Carbon emissions generated by average digital advertising campaigns worldwide as of March 2023 (in metric tons) [Graph]. In Statista. Retrieved December 02, 2024, from https://www.statista.com/statistics/1423821/emissions-digital-advertising/
Statista. "Carbon emissions generated by average digital advertising campaigns worldwide as of March 2023 (in metric tons)." Chart. March 14, 2023. Statista. Accessed December 02, 2024. https://www.statista.com/statistics/1423821/emissions-digital-advertising/
Statista. (2023). Carbon emissions generated by average digital advertising campaigns worldwide as of March 2023 (in metric tons). Statista. Statista Inc.. Accessed: December 02, 2024. https://www.statista.com/statistics/1423821/emissions-digital-advertising/
Statista. "Carbon Emissions Generated by Average Digital Advertising Campaigns Worldwide as of March 2023 (in Metric Tons)." Statista, Statista Inc., 14 Mar 2023, https://www.statista.com/statistics/1423821/emissions-digital-advertising/
Statista, Carbon emissions generated by average digital advertising campaigns worldwide as of March 2023 (in metric tons) Statista, https://www.statista.com/statistics/1423821/emissions-digital-advertising/ (last visited December 02, 2024)
Carbon emissions generated by average digital advertising campaigns worldwide as of March 2023 (in metric tons) [Graph], Statista, March 14, 2023. [Online]. Available: https://www.statista.com/statistics/1423821/emissions-digital-advertising/