In June 2023, there were 177 customer data platform (CDP) software vendors worldwide, 34 percent of which were focused on campaigns, 33 percent on delivery, and 20 percent on analytics. The remaining 14 percent were concentrated in the data sector.
Distribution of customer data platform (CDP) vendors worldwide in June 2023, by type
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CDP Institute. (July 31, 2023). Distribution of customer data platform (CDP) vendors worldwide in June 2023, by type [Graph]. In Statista. Retrieved October 14, 2024, from https://www.statista.com/statistics/1427131/distribution-cdp-vendors-type-worldwide/
CDP Institute. "Distribution of customer data platform (CDP) vendors worldwide in June 2023, by type." Chart. July 31, 2023. Statista. Accessed October 14, 2024. https://www.statista.com/statistics/1427131/distribution-cdp-vendors-type-worldwide/
CDP Institute. (2023). Distribution of customer data platform (CDP) vendors worldwide in June 2023, by type. Statista. Statista Inc.. Accessed: October 14, 2024. https://www.statista.com/statistics/1427131/distribution-cdp-vendors-type-worldwide/
CDP Institute. "Distribution of Customer Data Platform (Cdp) Vendors Worldwide in June 2023, by Type." Statista, Statista Inc., 31 Jul 2023, https://www.statista.com/statistics/1427131/distribution-cdp-vendors-type-worldwide/
CDP Institute, Distribution of customer data platform (CDP) vendors worldwide in June 2023, by type Statista, https://www.statista.com/statistics/1427131/distribution-cdp-vendors-type-worldwide/ (last visited October 14, 2024)
Distribution of customer data platform (CDP) vendors worldwide in June 2023, by type [Graph], CDP Institute, July 31, 2023. [Online]. Available: https://www.statista.com/statistics/1427131/distribution-cdp-vendors-type-worldwide/