Average online fashion shopping ticket value in Spain 2024, by gender and age

Published by Statista Research Department, Dec 4, 2024

According to a 2024 survey in Spain, online shoppers between 16 and 24 were the biggest spenders on online fashion shopping, with an average ticket size of 84 euros. In contrast, those aged 35 to 54 were more conservative about spending money on online clothing and footwear purchases. Furthermore, men reported spending the most in fashion e-commerce purchases, with an average of around 84 euros, compared to women, whose average ticket did not reach 70 euros.

Average ticket value of online fashion orders in Spain in 2024, by gender and age group (in euros)

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Release date

May 2024

Region

Spain

Survey time period

January 22 to 31, 2024

Number of respondents

634 respondents

Age group

16-74 years

Special properties

consumers who bought fashion products (clothing/footwear/accessories) online in the past year

Method of interview

Computer-assisted web interviews (CAWI)

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Overview

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Segments

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Social media

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Topics

Fashion e-commerce in SpainInditex and the fashion industry in SpainZalandoE-commerce in SpainOnline marketplaces in Spain
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