Social media ad reach in Ireland 2025, by platform

Published by Statista Research Department, Mar 12, 2025

As of early 2025, advertising on Facebook had the highest reach in Ireland among the presented social networks, with 39.4 percent. YouTube and Instagram followed, with 39 and 28.8 percent, respectively.

Reach of social media advertising in Ireland as of January 2025, by platform

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Release date

March 2025

Region

Ireland

Survey time period

as of January 2025

Age group

18 years and older

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Statistics on " Advertising in Ireland "

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Other statistics that may interest you Advertising in Ireland

Overview

6

Traditional media

6

Digital media

8

Advertising perception

8

Outlook

8

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Topics

Consumer behavior in IrelandU.S. Gen Z & millennials: consumer goods and shopping behaviorUK Gen Z & millennials: consumer goods and shopping behaviorDigital shopping behavior in EuropeConsumer behavior in Canada
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