According to a survey conducted in Japan in January 2023, for 55 percent of iPhone users the deterioration of the battery was an occasion for them to buy a new smartphone. While the share was somewhat lower among Android users, Android users had a higher share of respondents that bought a new smartphone because their old one broke down.
Most common occasions that prompt smartphone users to buy a new smartphone in Japan as of January 2023, by phone type
Characteristic
iPhone
Android
Smartphones for older people
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Mobile Society Research Institute. (March 25, 2024). Most common occasions that prompt smartphone users to buy a new smartphone in Japan as of January 2023, by phone type [Graph]. In Statista. Retrieved September 09, 2024, from https://www.statista.com/statistics/1464294/japan-leading-occasions-new-smartphone-purchase-by-phone-type/
Mobile Society Research Institute. "Most common occasions that prompt smartphone users to buy a new smartphone in Japan as of January 2023, by phone type." Chart. March 25, 2024. Statista. Accessed September 09, 2024. https://www.statista.com/statistics/1464294/japan-leading-occasions-new-smartphone-purchase-by-phone-type/
Mobile Society Research Institute. (2024). Most common occasions that prompt smartphone users to buy a new smartphone in Japan as of January 2023, by phone type. Statista. Statista Inc.. Accessed: September 09, 2024. https://www.statista.com/statistics/1464294/japan-leading-occasions-new-smartphone-purchase-by-phone-type/
Mobile Society Research Institute. "Most Common Occasions That Prompt Smartphone Users to Buy a New Smartphone in Japan as of January 2023, by Phone Type." Statista, Statista Inc., 25 Mar 2024, https://www.statista.com/statistics/1464294/japan-leading-occasions-new-smartphone-purchase-by-phone-type/
Mobile Society Research Institute, Most common occasions that prompt smartphone users to buy a new smartphone in Japan as of January 2023, by phone type Statista, https://www.statista.com/statistics/1464294/japan-leading-occasions-new-smartphone-purchase-by-phone-type/ (last visited September 09, 2024)
Most common occasions that prompt smartphone users to buy a new smartphone in Japan as of January 2023, by phone type [Graph], Mobile Society Research Institute, March 25, 2024. [Online]. Available: https://www.statista.com/statistics/1464294/japan-leading-occasions-new-smartphone-purchase-by-phone-type/