A 2023 survey conducted among Generation Z in Indonesia found that most respondents across all age groups had freelance work as their side jobs. Meanwhile, only about a third of respondents aged between 21 and 26 had no extra income sources. With living costs consistently on the rise, many Indonesian Gen Z members rely on side jobs to support themselves financially.
Aiming for financial stability
Many Generation Z members in Indonesia are part of the sandwich generation, where they have to support both their children and parents. Moreover, Gen Z spends most of their income on food as a basic necessity, leaving them with limited savings. Despite their efforts to invest for the future, most Indonesian Gen Z have not saved enough for emergency funds.
The rise of the creator economy among Gen Z
Known for their digital fluency, Gen Z in Indonesia drives the creator economy as they become increasingly interested in online side hustles. They are significantly influenced by social media in various aspects of life, from purchasing behavior to travel inspirations. Gen Z utilizes these platforms not only for self-expression but also to build personal brands and businesses, allowing them to generate extra income.
Share of Generation Z with side jobs in Indonesia as of July 2023, by age group
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IDN Times. (October 26, 2023). Share of Generation Z with side jobs in Indonesia as of July 2023, by age group [Graph]. In Statista. Retrieved December 02, 2024, from https://www.statista.com/statistics/1471647/indonesia-share-of-gen-z-with-side-jobs-by-age/
IDN Times. "Share of Generation Z with side jobs in Indonesia as of July 2023, by age group." Chart. October 26, 2023. Statista. Accessed December 02, 2024. https://www.statista.com/statistics/1471647/indonesia-share-of-gen-z-with-side-jobs-by-age/
IDN Times. (2023). Share of Generation Z with side jobs in Indonesia as of July 2023, by age group. Statista. Statista Inc.. Accessed: December 02, 2024. https://www.statista.com/statistics/1471647/indonesia-share-of-gen-z-with-side-jobs-by-age/
IDN Times. "Share of Generation Z with Side Jobs in Indonesia as of July 2023, by Age Group." Statista, Statista Inc., 26 Oct 2023, https://www.statista.com/statistics/1471647/indonesia-share-of-gen-z-with-side-jobs-by-age/
IDN Times, Share of Generation Z with side jobs in Indonesia as of July 2023, by age group Statista, https://www.statista.com/statistics/1471647/indonesia-share-of-gen-z-with-side-jobs-by-age/ (last visited December 02, 2024)
Share of Generation Z with side jobs in Indonesia as of July 2023, by age group [Graph], IDN Times, October 26, 2023. [Online]. Available: https://www.statista.com/statistics/1471647/indonesia-share-of-gen-z-with-side-jobs-by-age/