During a June 2023 survey among adult Facebook users in Brazil, around 60 percent of respondents reported never or rarely clicking on Facebook advertisements. Less than one-third (or 32 percent) said they did that sometimes, whereas less than 10 percent stated they did it often or always. According to the same study, almost half of adult Facebook users in Brazil were interested in the social network's ads.
Frequency with which adults clicked on Facebook advertisements in Brazil as of June 2023
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Opinion Box. (July 11, 2023). Frequency with which adults clicked on Facebook advertisements in Brazil as of June 2023 [Graph]. In Statista. Retrieved September 17, 2024, from https://www.statista.com/statistics/1472117/facebook-advertisements-click-rate-brazil/
Opinion Box. "Frequency with which adults clicked on Facebook advertisements in Brazil as of June 2023." Chart. July 11, 2023. Statista. Accessed September 17, 2024. https://www.statista.com/statistics/1472117/facebook-advertisements-click-rate-brazil/
Opinion Box. (2023). Frequency with which adults clicked on Facebook advertisements in Brazil as of June 2023. Statista. Statista Inc.. Accessed: September 17, 2024. https://www.statista.com/statistics/1472117/facebook-advertisements-click-rate-brazil/
Opinion Box. "Frequency with Which Adults Clicked on Facebook Advertisements in Brazil as of June 2023." Statista, Statista Inc., 11 Jul 2023, https://www.statista.com/statistics/1472117/facebook-advertisements-click-rate-brazil/
Opinion Box, Frequency with which adults clicked on Facebook advertisements in Brazil as of June 2023 Statista, https://www.statista.com/statistics/1472117/facebook-advertisements-click-rate-brazil/ (last visited September 17, 2024)
Frequency with which adults clicked on Facebook advertisements in Brazil as of June 2023 [Graph], Opinion Box, July 11, 2023. [Online]. Available: https://www.statista.com/statistics/1472117/facebook-advertisements-click-rate-brazil/
