In January 2024, nearly 1.8 million pieces of Hanfu* skirts were sold on Alibaba's e-commerce platforms in China, far more than other traditional Chinese fashion items. The main product of Hanfu skirts is Mamianqun (or "horse-faced skirt"), which has become a hit in China's fashion market recently. That month, Alibaba's platforms recorded an online sales value of over 300 million yuan for Hanfu skirts.
Online sales volume of traditional Chinese fashion Hanfu on Alibaba's e-commerce platforms in China in January 2024, by product category
(in 1,000 units)
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36Kr. (March 4, 2024). Online sales volume of traditional Chinese fashion Hanfu on Alibaba's e-commerce platforms in China in January 2024, by product category (in 1,000 units) [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/1473216/china-hanfu-sales-volume-on-alibaba-platforms-by-type/
36Kr. "Online sales volume of traditional Chinese fashion Hanfu on Alibaba's e-commerce platforms in China in January 2024, by product category (in 1,000 units)." Chart. March 4, 2024. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/1473216/china-hanfu-sales-volume-on-alibaba-platforms-by-type/
36Kr. (2024). Online sales volume of traditional Chinese fashion Hanfu on Alibaba's e-commerce platforms in China in January 2024, by product category (in 1,000 units). Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/1473216/china-hanfu-sales-volume-on-alibaba-platforms-by-type/
36Kr. "Online Sales Volume of Traditional Chinese Fashion Hanfu on Alibaba's E-commerce Platforms in China in January 2024, by Product Category (in 1,000 Units)." Statista, Statista Inc., 4 Mar 2024, https://www.statista.com/statistics/1473216/china-hanfu-sales-volume-on-alibaba-platforms-by-type/
36Kr, Online sales volume of traditional Chinese fashion Hanfu on Alibaba's e-commerce platforms in China in January 2024, by product category (in 1,000 units) Statista, https://www.statista.com/statistics/1473216/china-hanfu-sales-volume-on-alibaba-platforms-by-type/ (last visited December 04, 2024)
Online sales volume of traditional Chinese fashion Hanfu on Alibaba's e-commerce platforms in China in January 2024, by product category (in 1,000 units) [Graph], 36Kr, March 4, 2024. [Online]. Available: https://www.statista.com/statistics/1473216/china-hanfu-sales-volume-on-alibaba-platforms-by-type/