A survey about smartphones in South Korea conducted in December 2023 found that nearly 40 percent of respondents thought Samsung Galaxy smartphones had a smart image. In comparison, the leading perception of Apple iPhones was a premium brand image.
Perceived brand image of Samsung Galaxy smartphones in South Korea as of December 2023
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Trendmonitor. (February 16, 2024). Perceived brand image of Samsung Galaxy smartphones in South Korea as of December 2023 [Graph]. In Statista. Retrieved January 14, 2025, from https://www.statista.com/statistics/1474374/south-korea-samsung-galaxy-smartphone-perception/
Trendmonitor. "Perceived brand image of Samsung Galaxy smartphones in South Korea as of December 2023." Chart. February 16, 2024. Statista. Accessed January 14, 2025. https://www.statista.com/statistics/1474374/south-korea-samsung-galaxy-smartphone-perception/
Trendmonitor. (2024). Perceived brand image of Samsung Galaxy smartphones in South Korea as of December 2023. Statista. Statista Inc.. Accessed: January 14, 2025. https://www.statista.com/statistics/1474374/south-korea-samsung-galaxy-smartphone-perception/
Trendmonitor. "Perceived Brand Image of Samsung Galaxy Smartphones in South Korea as of December 2023." Statista, Statista Inc., 16 Feb 2024, https://www.statista.com/statistics/1474374/south-korea-samsung-galaxy-smartphone-perception/
Trendmonitor, Perceived brand image of Samsung Galaxy smartphones in South Korea as of December 2023 Statista, https://www.statista.com/statistics/1474374/south-korea-samsung-galaxy-smartphone-perception/ (last visited January 14, 2025)
Perceived brand image of Samsung Galaxy smartphones in South Korea as of December 2023 [Graph], Trendmonitor, February 16, 2024. [Online]. Available: https://www.statista.com/statistics/1474374/south-korea-samsung-galaxy-smartphone-perception/
