According to a study conducted from November 2023 to January 2024, the largest share of the sports audience in India was attributed to cricket, at 90 percent. Meanwhile, football and kabaddi audiences constituted over 40 percent each. The overall number of sports viewers in India was estimated to be 678 million during the surveyed period.
Distribution of sports audience base in India from November 2023 to January 2024, by sport
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Ormax Media. (March 19, 2024). Distribution of sports audience base in India from November 2023 to January 2024, by sport [Graph]. In Statista. Retrieved October 14, 2024, from https://www.statista.com/statistics/1478413/india-sports-audience-share-by-sport/
Ormax Media. "Distribution of sports audience base in India from November 2023 to January 2024, by sport ." Chart. March 19, 2024. Statista. Accessed October 14, 2024. https://www.statista.com/statistics/1478413/india-sports-audience-share-by-sport/
Ormax Media. (2024). Distribution of sports audience base in India from November 2023 to January 2024, by sport . Statista. Statista Inc.. Accessed: October 14, 2024. https://www.statista.com/statistics/1478413/india-sports-audience-share-by-sport/
Ormax Media. "Distribution of Sports Audience Base in India from November 2023 to January 2024, by Sport ." Statista, Statista Inc., 19 Mar 2024, https://www.statista.com/statistics/1478413/india-sports-audience-share-by-sport/
Ormax Media, Distribution of sports audience base in India from November 2023 to January 2024, by sport Statista, https://www.statista.com/statistics/1478413/india-sports-audience-share-by-sport/ (last visited October 14, 2024)
Distribution of sports audience base in India from November 2023 to January 2024, by sport [Graph], Ormax Media, March 19, 2024. [Online]. Available: https://www.statista.com/statistics/1478413/india-sports-audience-share-by-sport/