During a late 2023 survey, artificial intelligence (AI)was revealed to be the leading marketing priority for senior marketers in Europe, named by 45 percent of respondents. Ten percent named influencer marketing in that context.
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European Marketing Confederation. (February 5, 2024). Marketing priorities in Europe in 2024 [Graph]. In Statista. Retrieved October 13, 2024, from https://www.statista.com/statistics/1481796/marketing-priorities-europe/
European Marketing Confederation. "Marketing priorities in Europe in 2024." Chart. February 5, 2024. Statista. Accessed October 13, 2024. https://www.statista.com/statistics/1481796/marketing-priorities-europe/
European Marketing Confederation. (2024). Marketing priorities in Europe in 2024. Statista. Statista Inc.. Accessed: October 13, 2024. https://www.statista.com/statistics/1481796/marketing-priorities-europe/
European Marketing Confederation. "Marketing Priorities in Europe in 2024." Statista, Statista Inc., 5 Feb 2024, https://www.statista.com/statistics/1481796/marketing-priorities-europe/
European Marketing Confederation, Marketing priorities in Europe in 2024 Statista, https://www.statista.com/statistics/1481796/marketing-priorities-europe/ (last visited October 13, 2024)
Marketing priorities in Europe in 2024 [Graph], European Marketing Confederation, February 5, 2024. [Online]. Available: https://www.statista.com/statistics/1481796/marketing-priorities-europe/