In 2024, 55 percent of Amazon Prime Day sales due to sponsored products were generated on the first day. The figure aligned with 2022 figuresbut showed a decline compared to 2023. During that year's edition, sales on the first day accounted for 61 percent of ad-driven sales from sponsored products.
Distribution of sales attributed to sponsored products on Amazon Prime Days in the U.S. from 2022 to 2024
Characteristic
First day
Second day
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Tinuiti. (July 23, 2024). Distribution of sales attributed to sponsored products on Amazon Prime Days in the U.S. from 2022 to 2024 [Graph]. In Statista. Retrieved September 12, 2024, from https://www.statista.com/statistics/1483207/sales-attributed-to-sponsored-products-on-amazon-prime-days-united-states/
Tinuiti. "Distribution of sales attributed to sponsored products on Amazon Prime Days in the U.S. from 2022 to 2024." Chart. July 23, 2024. Statista. Accessed September 12, 2024. https://www.statista.com/statistics/1483207/sales-attributed-to-sponsored-products-on-amazon-prime-days-united-states/
Tinuiti. (2024). Distribution of sales attributed to sponsored products on Amazon Prime Days in the U.S. from 2022 to 2024. Statista. Statista Inc.. Accessed: September 12, 2024. https://www.statista.com/statistics/1483207/sales-attributed-to-sponsored-products-on-amazon-prime-days-united-states/
Tinuiti. "Distribution of Sales Attributed to Sponsored Products on Amazon Prime Days in The U.S. from 2022 to 2024." Statista, Statista Inc., 23 Jul 2024, https://www.statista.com/statistics/1483207/sales-attributed-to-sponsored-products-on-amazon-prime-days-united-states/
Tinuiti, Distribution of sales attributed to sponsored products on Amazon Prime Days in the U.S. from 2022 to 2024 Statista, https://www.statista.com/statistics/1483207/sales-attributed-to-sponsored-products-on-amazon-prime-days-united-states/ (last visited September 12, 2024)
Distribution of sales attributed to sponsored products on Amazon Prime Days in the U.S. from 2022 to 2024 [Graph], Tinuiti, July 23, 2024. [Online]. Available: https://www.statista.com/statistics/1483207/sales-attributed-to-sponsored-products-on-amazon-prime-days-united-states/
