Challenges faced by offline MSMEs India 2024

Published by Statista Research Department, Aug 5, 2024

In a survey conducted across Indian MSMEs without online presence, it was found that more than 50 percent considered high competition, and 30 percent considered overhead costs as their key challenges. Visibility, seasonal trends and limited access to market tools were some of the other hurdles faced by these businesses. 

Challenges faced by offline MSMEs in India as of 2024

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Release date

January 2024

Region

India

Survey time period

FY 2023

Number of respondents

100 businesses

Supplementary notes

The survey question was: What are the top challenges that you face in offline sales?

No exact date of survey was mentioned by the source

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