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In 2024, impressions on posts on LinkedIn grew by 16.49 percent, and interactions increased by 50.57 percent. Overall, engagement increased by 29.37 percent. LinkedIn is a professional social networking site which connects jobseekers, employers, companies, and brands.
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Year-over-year change in engagement on LinkedIn posts from 2023 to 2024, by type of interaction
Characteristic
Change
Impressions
16.49%
Interactions
50.57%
Engagement
29.37%
Created with Highcharts 7.2.2Change16.49%16.49%50.57%50.57%29.37%29.37%ImpressionsInteractionsEngagement
0%10%20%30%40%50%60%
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Metricool. (August 1, 2024). Year-over-year change in engagement on LinkedIn posts from 2023 to 2024, by type of interaction [Graph]. In Statista. Retrieved November 14, 2025, from https://www.statista.com/statistics/1483846/linkedin-yoy-engagement-type-interaction/
Metricool. "Year-over-year change in engagement on LinkedIn posts from 2023 to 2024, by type of interaction." Chart. August 1, 2024. Statista. Accessed November 14, 2025. https://www.statista.com/statistics/1483846/linkedin-yoy-engagement-type-interaction/
Metricool. (2024). Year-over-year change in engagement on LinkedIn posts from 2023 to 2024, by type of interaction. Statista. Statista Inc.. Accessed: November 14, 2025. https://www.statista.com/statistics/1483846/linkedin-yoy-engagement-type-interaction/
Metricool. "Year-over-year Change in Engagement on Linkedin Posts from 2023 to 2024, by Type of Interaction." Statista, Statista Inc., 1 Aug 2024, https://www.statista.com/statistics/1483846/linkedin-yoy-engagement-type-interaction/
Metricool, Year-over-year change in engagement on LinkedIn posts from 2023 to 2024, by type of interaction Statista, https://www.statista.com/statistics/1483846/linkedin-yoy-engagement-type-interaction/ (last visited November 14, 2025)
Year-over-year change in engagement on LinkedIn posts from 2023 to 2024, by type of interaction [Graph], Metricool, August 1, 2024. [Online]. Available: https://www.statista.com/statistics/1483846/linkedin-yoy-engagement-type-interaction/
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