Video ad spend growth in Europe 2023, by country

Published by Statista Research Department, Aug 12, 2024

In 2023, Turkey led Europe’s ranking in video advertising spending growth with an increase of 180.2 percent. Ukraine followed with a 94.7 percent rise, while Croatia reported a 37.2 percent. On the other end of the spectrum, Finland and Latvia reported 2.8 percent and 4.9 percent respectively. The European average change in video advertising spending was 20.9 percent.

Change in video advertising spending in Europe in 2023, by country

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Release date

June 2024

Region

Europe

Survey time period

2023

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Overview

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Regional data

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United Kingdom

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Germany

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France

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Marketer insights

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